Is a must for those of us w black hair! I used this and immediately noticed a difference in the vibrance of my natural black. It contains ingredients like black malva and indigo which do a great job at enhancing natural black and gets rid of reddish/brassy sun highlights. The shampoo is also VERY softening and non stripping. My hair looked so healthy and shiny. I highly recommend this shampoo for ladies w naturally black hair. For those of you w grey or highlighted hair (blonde or light shades), there is a Blue Malva Shampoo. 5 Stars
*Contains sodium lauerth sulfate.
Aura is the knockoff of Aveda and can be found at Sally's and other BSS.
